Having built my company from zero, I know the true value of understanding your business at a grass roots level. What I did find is that with proper motivation of the team or individuals, they are able to improve their potential beyond their imagination. As businesses grow some employees are inclined to lose touch with the people who really make things happen.

This is an ongoing problem that one needs to return to on an ongoing basis. Paul Stalker's undoubted enthusiasm can help the Directors of a company to pull together those colleagues on the front line and understand how to ignite their potential, motivating them to achieve far more than they could ever have anticipated. The impact on the bottom line can be enormous when this happens, as I experienced with the highest N/P margin and RCE in our industry.


John McCarthy MBE
Chairman and founder of McCarthy & Stone Plc